
The game’s two biggest stars commit to helping Bridgestone win on the course and in the R&D lab for years to come.
(AUGUSTA, GA) – Bridgestone Golf – The leader in golf ball technology and innovation continued its significant investment into R&D by re-signing the biggest stars in the game, Tiger Woods and Bryson DeChambeau, to long-term contract extensions. Both players have won major championships with Bridgestone TOUR B golf balls (Tiger at the ’19 Masters with TOUR B XS, Bryson at the ’20 US Open with TOUR B X) and will continue to play their respective models of choice and contribute to the development of new designs for the foreseeable future.
“These two players are not only the biggest names in golf today, but also happen to be extremely discerning and analytical when it comes to equipment,” said Dan Murphy, President and CEO of Bridgestone Golf. “Tiger’s involvement in the R&D process was critical to the development of our breakthrough REACTIV cover technology, and Bryson is just as enthusiastic about participating in R&D as any one of our engineers. That’s the difference with Bridgestone,” said Murphy.
US Open champ Bryson DeChambeau commented, “I’ve seen a lot of other guys sign up just to be spokesmen for a brand and collect a check. I have a much deeper role in mind with Bridgestone. I want to be a bigger part of their R&D process and help develop golf ball technology for the future of the game while pushing the limits of golf ball designs to benefit the full spectrum of players. I feel at home there because of their genuine commitment to science and technology.”




